org-latex-title-command is a variable defined in `ox-latex.el'.
Its value is
"\\maketitle"
This variable may be risky if used as a file-local variable.
Documentation:
The command used to insert the title just after \begin{document}.
If this string contains the formatting specification "%s" then
it will be used as a formatting string, passing the title as an
argument.
You can customize this variable.